Twenty regions. One product team.
Prodmake
Partnership opportunities across Italy’s regions, for agencies, consultancies, IT firms and business owners.
You know your region. We build the product.
We are new to Italy, with no clients or office here yet. We want to start with partners who know their region.
Italy is twenty regions, in five areas.
From factories in the north to tourism on the islands, each area has its own economy and buyers.
Why Italy
A large economy of small firms, now adopting AI under its own law.
Fifty-nine million people. 4.6 million firms.
ISTAT: demographic indicators, 1 January 2026 · business register, 2023
Most Italian firms have fewer than ten people.
ISTAT: Italian statistical yearbook 2025, chapter 14 · data for 2022
AI use doubled in a year. Smaller firms are behind.
ISTAT: enterprises and ICT, 2025
Skills, not interest, hold firms back.
ISTAT: enterprises and ICT, 2025
Italy has its own AI law.
Law of 23 September 2025, No. 132, articles 1, 11 and 13
Local rules shape every build.
European privacy law and Italy’s AI law apply. Clients work in Italian. Public buying runs on certified platforms.
Public buying is fully digital.
ANAC, 2 January 2024 · Consip, acquistinretepa.it
Area by area
Where each economy is, and ideas to test with a local partner.
The North-West produces the most.
It makes 37% of Italy’s business value added. Lombardy alone has 19% of firms.
- People
- 15.96M
- Enterprises
- 1,337,479
- Regions
- Piedmont · Valle d’Aosta · Liguria · Lombardy
- Where business workers are
- Services 38% · Trade, transport and hospitality 30% · Industry 24%
Ideas to test
- Finance and insurance onboarding
- Factory-floor tools
- Projects with Milan agencies
The North-East makes things.
Industry employs 30% of business workers, the highest share of any area.
- People
- 11.62M
- Enterprises
- 952,505
- Regions
- Trentino-Alto Adige · Veneto · Friuli-Venezia Giulia · Emilia-Romagna
- Where business workers are
- Trade, transport and hospitality 33% · Industry 30% · Services 30%
Ideas to test
- Supplier and dealer portals
- Plant maintenance
- Export order tracking
The Centre: services in Rome, workshops around it.
Services lead in Lazio. In Marche, industry employs a third of business workers.
- People
- 11.70M
- Enterprises
- 999,753
- Regions
- Tuscany · Umbria · Marche · Lazio
- Where business workers are
- Services 37% · Trade, transport and hospitality 35% · Industry 20%
Ideas to test
- Public-sector projects with partners
- Tourism and bookings
- Workshop production tools
The South runs on trade, food and tourism.
Trade, transport and hospitality employ 41% of business workers.
- People
- 13.34M
- Enterprises
- 922,050
- Regions
- Abruzzo · Molise · Campania · Apulia · Basilicata · Calabria
- Where business workers are
- Trade, transport and hospitality 41% · Services 31% · Industry 17%
Ideas to test
- Small-business ordering
- Food traceability
- Clinic scheduling
The islands live on visitors and trade.
Trade, transport and hospitality employ 42% of business workers, the highest share.
- People
- 6.33M
- Enterprises
- 405,099
- Regions
- Sicily · Sardinia
- Where business workers are
- Trade, transport and hospitality 42% · Services 33% · Industry 13%
Ideas to test
- Hotel and visitor bookings
- Ferry and logistics records
- Offline field apps
What we could build together
Examples to test with partners. Each starts with one service or one business.
Plant checks that work without signal.
Factory, utility and site crews check equipment on a tablet. Defects reach the office when they sync.
Fill rooms and tables without the back-and-forth.
Guests book and pay in their own language. Staff see one calendar.
Keep each order moving.
Restaurants, shops and food producers send each order to the right staff and see what is ready.
Answers in Italian, from your own files.
An AI assistant answers from your documents and links to the page each answer came from.
Keep approvals moving.
Requests reach the right person, and everyone can see what is still waiting.
Keep property work moving.
Residents report a repair. Staff assign it, and the technician closes it with a photo.
Why Prodmake
Founder-led, with government, enterprise, field and product work behind us.
Founder-led. You partner with the person who builds it.
Kuan leads product, design and engineering.
13+ years
in production systems.
Government and enterprise
National e-government, audit and compliance, field operations.
Specialists per project
Design, engineering and data, named for each project.
Customer needs, spotted before they were apparent.
“Kuan was able to quickly and effectively respond to the requests of our customers as well as identify their potential needs even before they were apparent.”
Andy MacDonald, Director of Engineering, VTS (formerly Lane)
Lane Technologies · employment · Toronto · 2019 to 2020 · tenant apps for office buildings
A citizen sees their records in one place.
my.egov.kz · Kazakhstan · 2013 to 2015
The national e‑government personal account.
Kuan designed the first version’s screens and led the frontend build.
Field crews need apps that work offline.
Scoutbase · client work as fractional CTO
4,000+ maritime workers.
Crew input saved offline and synced into one fleet view.
Regulated software that has to hold up.
At AuditBoard, an audit, compliance and risk platform, Kuan worked on parts of the product inside a larger team.
We build operations software for small businesses.
Perko, our founder’s product, runs a café’s day in one system. A staff pilot follows each order to the day’s close.
Our founder’s product works in 16 languages.
Tellhaven takes reports in each person’s language. AI summarises them, and staff read in their own.
Ways to partner
For agencies, consultancies, IT firms and business owners. Roles and terms agreed in writing.
Who we partner with.
Firms that already have clients in their region, and owners who want to build something.
Twenty regions to reach with you.
We have no Italian region yet. The first partner decides where we start.
Four ways to partner.
Choose the role that fits the work. We stay separate companies, and the agreement sets each role.
You introduce. Prodmake delivers.
You connect us with an organisation that needs software. It signs with Prodmake; your role is agreed first.
One client. Two teams with clear jobs.
You lead your part, such as strategy, design or local support. We build the software. Separate contracts, one plan.
Client
You hold the contract. We build with you.
On public tenders, an Italian partner leads the bid on the certified platforms. Prodmake joins the delivery team.
Build a new company together.
You bring customers and market access. We bring the product team. Ownership is agreed per venture.
Built once. Taken region by region.
A product proven with one partner can reach the next region through the next partner.
Agree what each side earns.
An introduction, your own work or leading the contract are each paid differently. We agree it in writing first.
For business owners: three ways in.
Digitise your own business, offer software to your clients, or start a product company with us.
Getting started
Local rules, a local partner, and the first conversation.
Agree local needs first.
Before any build, we agree languages, where data lives, which systems to connect and who supports it.
AI drafts. People decide.
Assistants answer and prepare. Approvals, payments and exceptions stay with staff, and every step is logged.
How a partnership starts.
No exclusivity or standing commitment is needed. Each step ends with a decision to continue or stop.
Which region, and which opportunity, first?
Bring one client, one service or one business problem.
Which region · Who it serves
Who decides
Sources, checked 8 October 2026.
- People & economy
- Demographic indicators · Business register 2023 · Statistical yearbook, enterprises · Enterprises and ICT 2025
- Law & buying
- Law 132/2025 on AI · Digital public procurement · Consip MePA
- Prodmake
- Partner arrangements · Work record · Lane · AuditBoard · Scoutbase · Perko · Tellhaven
Full details are in the HTML source register. Italian sources translated by Prodmake. Ideas and illustrations are proposals with invented examples. Not legal advice.